Citizen Surveys, founded in 1996, is a marketing and social research company that conducts both quantitative and qualitative research.
We operate nationally and internationally, and have worked with a wide array of clients including private sector corporations, government departments, universities, non-governmental organisations, and development agencies.
Our team brings together diverse skills from different fields to offer a multi-disciplinary approach, and is supported by experts in sampling, statistics, social, economic and political research, customer satisfaction, monitoring and evaluation, and marketing.
We are guided by scientific rigour to produce accurate and reliable research that helps decision-makers to develop creative solutions and strategies. Ultimately, we want to contribute towards products, services, programmes, and policies that will benefit and uplift the citizens of South Africa.
United Nations, Universal Declaration of Human Rights
Most of our work comes from client referrals and repeat business, which bear testament to the quality of our work.
We specialise in national and longitudinal research studies, and have been awarded some of the largest monthly research tracking studies in South Africa. In support of this, we have established a national fieldwork footprint and efficient and innovative systems, tools and technology.
Certified quality management systems are in place, with multiple quality controls and transparency at all levels of our operation. The data for one of our tracking studies is audited bi-annually by the Auditor-General and is used as official statistics.
We are 100% black-owned and female-owned and we have the highest category of B-BBEE accreditation (Level-1).
We believe in integrity: we follow scientific research principles and methods to ensure accurate and reliable data that can be used for crucial decision-making.
We believe in partnerships: collaborative relationships shaped by openness, trust, and mutual understanding. Our size allows us to provide a personalised and dedicated service.
We believe in teamwork: working hand-in-hand with our clients and with their customers, citizens, voters, and employees to contribute to knowledge, upliftment, and opportunity.
We believe in empowerment, by giving every citizen a voice to be heard, from the cities to the far-flung rural parts of our country, through our research and surveys.
We are committed to producing scientific, accurate, and reliable research data to enable business and government leaders to make informed strategic decisions.
All business-to-business procurement in South Africa is governed by the Broad-Based Black Economic Empowerment (B-BBEE) Codes of Good Practice, released by the Department of Trade and Industry in 2007.
We have a Level-1 B-BBEE accreditation and a recognition level of 135%. Here is a copy of our signed affidavit to this effect.